As I prepare to speak at PR Fest in Edinburgh in mid-June, I've been reflecting on the PR sector's evolution over the past couple of years. It is finally waking to the fact that being able to communicate social and environmental issues is no longer a fluffy, niche skill or a ‘nice to have.’
Fashion Revolution Week runs every year from April 23-29 and encourages people to ask brands #whomademyclothes. It brings people around the world together to campaign for a fairer, safer and cleaner fashion industry and celebrates those who are on a journey to making it happen.
Conscious fashion has come of age. There are more choices than ever for the stylish woman who wants to have a positive impact with her clothing choices.
We interviewed a group of fashionable professional women about their personal style and why they’re drawn to conscious fashion.
February 2018: Almost three-quarters of UK SMEs are struggling to embed sustainability practices, citing costs issues and unfavourable government policies as major stumbling blocks, according to a new report.
Less than a third of respondents felt that ethical practices should include stakeholder engagement outside of financial backers.
October 4-6 saw the inaugural European ‘Companies vs. Climate Change’ event, hosted in Brussels. Launched in the US in 2016, the Brussels version brought together a select group of around 150 senior leaders from a range of FTSE 500 companies based in Europe. The event was carefully curated to support practical learning and collective action by the business sector on climate change.
This reflects a widespread understanding among business leaders around the world that climate change is an issue that can’t be ignored, can’t be tackled alone and is an opportunity to innovate. The speaker lineup included senior leaders from leading companies including ArcelorMittal, the world’s biggest steel company, SAP, the world leader in enterprise software and other household names like Ericsson, Toyota, Carlsberg, Lidl and Walgreen Boots Alliance.
Climate change is big, it’s real, it’s too big to tackle alone and it presents unprecedented opportunities for innovation by and success for businesses up to the task.
I spoke to two companies doing some good work engaging their own workforce on climate change, both of whom are speakers at the ‘Companies Vs Climate Change’ conference I’ll be chairing in Brussels October 4-6.
Patrick Blankers, Ericsson’s Europe Sustainability Program Manager, talked about their approach to both external and internal collaboration to address climate change.Marcus Wagner, SAP’s Director of Sustainability and Global Environmental Management – also the first speaker to kick off ‘Companies Vs Climate Change’ Brussels – talked to me about SAP’s work to mobilize its workforce to address climate change.
Collaboration. It’s not a term that sits easily in a competitive business environment, but it’s an approach that businesses large and small all over the world must increasingly get to grips with. It’s steadily dawning on CEOs, CFOs and everyone else that climate change is an issue too big for anyone to take on alone.
Climate change does create massive opportunities for businesses to lead and innovate, creating new approaches, products and services that are suited to the present and contribute to a sustainable and exciting future. Those who are stuck in old-fashioned business models built on an assumption that they’ll have an endless supply of resources simply won’t survive.
That’s why collaboration is crucial. Establishing joint, business-led solutions that create innovations and action to address climate change is an imperative. That’s also why the first ‘Companies Vs Climate Change’ conference was held last year in the US and why it’s coming to Europe in October 2017. Held in Brussels over three days, it’s been consciously designed to bring together a range of business people to share, learn, discuss and create action on climate change as a result. I'll be chairing the three-day event and delegates from a range of backgrounds will come together to share, to learn and to consider new ways of thinking and working.
The speaker lineup for the Brussels conference includes global software leader SAP, manufacturers from Toyota to ArcelorMittal, global retailers like Lidl, brewer Carlsberg, apparel company and SAC member Helly Hansen and others. Business is the world’s most powerful economic force, and it has the power to lead the way to new solutions to address climate change.